PANASONIC LUMIX G
With the particularly light compact camera, we set out to conquer the segment between smartphones and professional cameras among young creatives in Europe. With stories and use-cases that captured their attitude to life and combined it with the technical features of the camera. “Generation Freedom” came to life and the Lumix G became one of the best-selling cameras.
![](https://itlskel.ddev.site/wp-content/uploads/2023/08/MockUPMagazone.jpg)
![](https://itlskel.ddev.site/wp-content/uploads/2023/08/PANS_Lumix_G_Rooftop2.jpg)
![](https://itlskel.ddev.site/wp-content/uploads/2023/08/MockUpWebsite.jpg)
![](https://itlskel.ddev.site/wp-content/uploads/2023/08/PANS_Lumix_G_Baby2-1024x769.jpg)
![](https://itlskel.ddev.site/wp-content/uploads/2023/08/PANS_Lumix_G_Baby-1024x769.jpg)
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INFLUENCER EVENT
ON SICILY
Strategy / Social media strategy / Digital campaign / Film / Motion design / Print / Out of Home / Influencer event / Trade show design / B2C / B2B
Powered by: doity, Christian Brecheis (Photographer), PX Group
![](https://www.shanghai-berlin.de/wp-content/uploads/2023/08/Panasonic_Keyvisual_Abschluss-1-1024x426.jpg)